All the hats you wear.
As a photography business owner, you wear most, if not all of the above hats. You may even have more. Do you have to clean up your studio after everyone leaves? Do you have to create all of your blog/marketing/branding content? The list goes on.
So, my question to you is, are you priced high enough to cover all of these jobs? Are you making wearing all of these hats worth it? Even if you are outsourcing some of it, you still are the CEO, CFO, Manager and Lead Photographer.
As creatives, we tend to lead with our emotions. We don't look at the business side. We want to charge less so our friends can afford us (your friends should not be your main clients!) or so "Everyone" can afford us. Here's a truth. You CANNOT cater to everyone. Do you know ANY business that caters to EVERYONE? Plus, if you are low priced, you actually aren't catering to everyone because there are a LOT of people who value a high priced service and product.
I used to lead with emotion and while it made me okay money for a while (I didn't NEED the full income), I was smacked in the face with a realization. I was NOT making enough for when I did actually need it. I was not making enough to support my life, my business (do you put a good chunk of money BACK into your business??-You SHOULD BE.), my dreams.
This week, I am launching my Business Essentials Bundle. This is the most comprehensive bundle of forms I have seen for photographers. That's why I created it! When I was organizing my business, I hated having to search for all of the worksheets and forms I needed and finding them all in different places, having to piece them together. This bundle is a Business Plan and Guide, a Cost of Doing Business Worksheet AND all accompanying forms and worksheets. They are created for you to use and fill in your own information easily. Some are in WORD, some in PDF form and some in EXCEL to make it easy.
If you want more information on how to get these forms as soon as they are released, sign up for my newsletter below!
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