Your brand is extremely important. It defines your business and what you offer as well as who YOU are. Your business is an extension of YOU. Defining your brand is crucial so that you stand out from everyone else around you. Whether you are service or product based, you will find that once you figure out what you want your brand to be, it will then become easier to define your niche, pricing and marketing plan. The images you use to marketing yourself and your business are also part of your brand. They show potential and current clients WHO and WHAT your business is and entices them to want more or at least it should! The images you use as your head shots, in your printed materials and in all virtual outlets need to capture your personality as well as what you are trying to convey to your clients. Do you have a service based business? You want to entice your target market to work with YOU over another business. What sets you apart? What pulls them in? I work with clients by having an in depth planning meeting where I learn more about their business as well as their personality and we talk about your goals. I also assist in choosing wardrobe and offering styling advice and ensuring that you feel stress free heading into our session. Branding sessions don't have to feel like a lot of work. They shouldn't be stiff and boring like traditional head shots. They should be fun. After all, this is your business, your baby, what you get out of bed in the morning to do every day! Let's work together to create images that make clients want to work with YOU and buy YOUR products.
To learn more, please visit my Head Shot and Branding Page AND/OR Contact ME to discuss your custom branding session.
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